Shoplifters are prevalent and can do serious damage to a store’s potential profits. However, there are ways to prevent a large percentage of shoplifting and to discourage people from attempting to shoplift from the store. Use the following tips to make a store less susceptible to shoplifters to protect products and profits.
Install Security Cameras Inside the Store
Security cameras that are easily visible and throughout the store are the biggest deterrent for shoplifting. Cameras like those from ApexCCTV can be placed where shoppers can see them, so any potential shoplifters will know they’re being watched. Even if someone does try to shoplift from the store, the footage from the security camera can make it easier to catch them in the act. Those who are caught and arrested will be easier to prosecute as well since there will be video footage of the theft that can be shown in court.
Keep Adequate Personnel Scheduled
Shoplifters look for times when employees are too busy to pay attention to them. During busier times of the day, employees may be running around trying to get everything done, so they might not notice someone trying to steal something. On days when it’s going to be very busy, make sure there are plenty of employees on hand to handle everything. If necessary, it might be a good idea to hire a couple of extra workers for times when the store is very busy. While this is an added expense, it may be well worth the cost if the savings from reducing shoplifting are significant enough.
Keep High-Theft Items Behind the Counter
Some items are more likely to be stolen than others. Most of the time, shoplifters will look for small products so they’re easier to conceal and items that can be sold later. Products like jewelry and electronics should be kept in a locked display or behind the counter at all times. Since these items are some of the most frequently stolen items, keeping them locked can help protect them from theft. It may be a hassle to have to unlock the display when a customer does want to purchase something, but it will make it far less likely high-risk items will be stolen.
Keep the Store Clean
It’s easy for a store to get a little bit cluttered and disorganized throughout the day, especially when the store is very busy. However, unorganized stores make it easier for shoplifters to hide items they want to steal. The clutter means it may be more difficult to keep an eye on everything that’s happening inside the store. Instead, keep all products as organized as possible throughout the day so everything can be seen. When the store is clean and organized, it’s going to be much easier to notice when something does go missing as well as to notice if someone is trying to steal something.
Know What to Watch For
There are many different warning signs that someone might be looking for something to steal. It’s a good idea to know what these warning signs are so potential shoplifters can be watched a little more carefully while they’re in the store. When they know they’re being watched, they may be less inclined to steal from the store. Watch out for large purses that seem empty, sweatshirts when it’s warm outside, and other signs that someone might be planning on stealing from the store. If any of these signs are spotted, either keep a closer eye on the shoplifter or ask if they need any help. Asking if they need help is typically a great deterrent because it lets them know employees are keeping an eye on everyone who is in the store.
Make Sure Employees are Trained to Detect Shoplifting
On top of being familiar with all of the signs of shoplifting, ensure employees are trained as well. They’re going to be the ones on the floor, watching the store and the customers. Teach each employee about the signs of shoplifting, what to do if they suspect someone is trying to steal something, and how they can handle the situation if they do see someone conceal an object to try to get away without paying for it. A solid plan and proper training can help reduce the likelihood of theft occurring.
Always Keep an Eye on Registers
In many stores, employees cannot just stand by the register when they don’t have customers. They are required to clean the store, put items back where they belong, and help customers. The problem with this is that the registers are then left unattended, which makes it easy for a shoplifter to grab some cash. Instead, have one employee who stays at the registers at all times. They can do small tasks close to the registers, but they should not walk away from them unless someone is there to watch the registers for them.
Be Prepared to Call the Police
What happens if someone is seen shoplifting from the store? Though many store owners may decline to prosecute for small items that are stolen, this leaves them more susceptible to shoplifting in the future. Many people who shoplift will talk to others who do the same thing. If they hear a store doesn’t prosecute for small items, the store may quickly see an uptick in small items being stolen. Instead, call the police every time someone is caught shoplifting. Word will get out that the store is willing to arrest and prosecute everyone who steals from the store, which means many shoplifters will avoid the store.
Shoplifting can lead to significantly lowered profits for stores, so knowing what can be done to prevent it is crucial. If you are a store owner who is worried about the potential issues that are caused by shoplifting, start implementing some of the tips here today. By making sure you are prepared to detect shoplifting and creating a plan for what to do if it happens, you can ensure your store is as protected as possible.