If you are a baker struggling to make your brand’s name known to your target customers, think about making your packaging equally unique as your products. Customers are wary of similar marketing tactics and they don’t give much attention to the conventional media of brand promotion. There are many small bakeries and home-based bakers who are offering a delectable dessert range especially cakes, cupcakes, and pastries. Most of them find it quite challenging to beat the competition and acquire customers. Your product packaging can turn out to be the most effective tool of branding for you. Having creative cupcake packaging can earn you a distinctive market option. How? Have a look!
Cupcake Boxes with Engaging Artwork Details
No matter how flavorsome your chocolate fudge cupcakes are, unless you present them in dazzling boxes they won’t get noticed. One of the creative box templates that got attention from customers is a baker selling cupcakes in oven shaped boxes. It looked like a cupcake coming out oven fresh. This was an inspiring custom cupcake packaging design. You can think about similar creative artwork ideas. There are a number of die-cut box styles already available that can be customized to your desired specifications. If you have a better style idea, talk it out with your printer and use striking finishing options to add more appeal to your packaging.
Cupcake Packaging with Die-Cut Window
Die-cut window is popular of customizations for cupcake boxes. You can think about ways of adding details around the window. With embossed lettering or attention-grabbing text around the window boxes, you can make them worth noticing. You can give an interesting one-liner about the various cupcake flavors you are pitching. This would enlighten the customers about your product range and they will feel inclined into knowing more about your bakery. Ask your printer about the finest quality windows for your packaging boxes; don’t compromise on quality for saving a few bucks.
Themed Custom Printed Cupcake Boxes
On festivities and special occasions, you can use creative themes for your cupcake packaging to reach out to a wider target market. On Christmas, New Year’s, Easter, Mother’s Day and other events, get themed packaging boxes customized. Ribbons can be attached to themed cupcake packaging boxes. You can use best wishes messages to make your boxes more like gift packaging. If you intend to promote an exclusive cupcake range on any of the festive days, highlight your product’s striking details. This would help you in boosting sales.
Custom Cupcake Boxes with Messages
Another way to make your cupcake packaging differentiating is having boxes that have one-liner messages. You can think about the possible events that people would like their cupcakes for, “Congrats, it’s a boy”, “Happy Hatch Day” and similar kind of text can be used for a variety of boxes. Have the artwork customized according to the text for these boxes.
Unique product packaging not only makes a business renowned with potential customers, but it also helps a brand with selling more and better. You can try out different creative custom packaging layouts for your cupcake boxes. Seek design assistance from your printer as well to improve your artwork or ask for options that match your requirements and liking.
Bio of Jennifer Alex:
Jennifer Alex was born and raised in the Bronx, NY. Jennifer is an avid reader and writer. She ardently follows blogs that are related to tech and custom cupcake packaging. Besides writing, she likes to draw in her spare time.