So you want to be the owner of a successful start up business. However you’re unsure as to what’s going to make your clients tick or force your staff to get their heads down to work. And as for health and safety, well who knows. Here’s some pointers on how to set your business straight and keep it complication free.
One of your vital cogs is ensuring your health and safety is up to scratch. Make sure that you have undertaken a thorough risk assessment alongside your health and safety officer. If you haven’t got one, employ one right away. Your business will not only flourish from this appointment, but will take a whole weight of stress from your shoulders. You can now concentrate on other important elements of the business like sales and staff harmony. A risk assessment is important in that it recognises the potential risks in the workplace. It is then up to you to think about possible solutions; ones that will alleviate harm and keep your business running as smooth as possible. An recording book should also be kept in a safe place and brought out whenever an accident has occurred. The notes should be written in detail and will hopefully flag up another problem which you can easily sort out for next time. It’s imperative that you also hire inspectors every few months to check that your safe machinery continues to run in the office. It’s better to be safe than sorry where dangerous items are held and are of such close proximity to your workers.
A successful start up business always has excellent marketing skills. Not only are they advertised on billboards, local radio and in newspapers, but they also take advantage of social media to band the good name of their company about. Social media is such an important tool in the modern day world that you’d be a fool to miss out on the craze. With daily LinkedIn and Instagram posts, your company will be recognised and checked out by millions of people, some of which will be interested clients. Modern day technology isn’t so bad after all is it?! You also need to design a website. This website should showcase the products that your company sells, as well as short captions about each one. Too much text and the reader will get bored and ultimately press that red x button. The website should also contain clear, relatable pictures as well as your contact details for people to get in touch with you.
Your staff are the last important cog. Hire those that have passion, drive and can make your business better. Don’t just look at those who have abundant levels of experience. There may be a diamond in the rough out there who would be an invaluable asset. When you have your team together, treat them like they deserve to be treated. Be professional but likeable. Listen intently to their problems and respond to their ideas. Imagine what it would be like on the other foot.
