When you have a hobby you love, it can be one of the most satisfying things to turn it into a profitable business. Sports have a lot of scope for being turned into a profitable business.
Football, basketball, running, netball, and tennis. Any sport has a skill attached, and that skill can be taught to others.
Tennis is fun, keeps you healthy, and indeed a skill that many children and adults wish to take part in.
Teaching people sports skills is very fulfilling and can make an impact in many lives.
Tennis has risen in popularity in recent years, with many more people tuning into Wimbolden and summer tennis lessons popular – a tennis academy is a perfect way to turn your hobby into a profitable business.
Photo by Josephine Gasser on Unsplash
Business Plan
There is no replacement for a really good business plan. Writing down everything you want to do, goals for your business.
How much money do you need to get your business off the ground?
Where will you teach the lessons? Do you have access to a field? Have you priced up line marking services?
Outline:
- Target market
- Your experiences
- Local competition
- Marketing strategy
Other Coaches
It is most unlikely you can manage to run classes seven days a week, both morning and afternoon, for multiple people or groups.
It is essential that you have other coaches on your team. How you split the shifts is up to you, but you mustn’t overbook yourself and burn out.
Having other coaches is also a good idea just in case you sustain an injury.
Take time to hire coaches that you can trust to arrive for a 6 am Sunday morning group lesson.
Design your classes
This is where you can have a lot of fun. Some players will wish to have serious lessons and are pushed to their physical limits.
Others, like children’s classes, will wish to have fun and relaxed lessons where they learn the basics.
Learning how to divide classes into skill levels is something that will come in time. But it is something you should be aware of.
Online presence
Having an easy-to-navigate website with a good amount of information is the basics. Further from this, it is essential to have a booking system, with a payment portal too.
Collect testimonials from people and add them to the website to have social proof that potential new students can read.
Competition
There will be more prominent tennis academies, and you might be tempted to compete on prices. Most often, they have free and very low-priced offers. Instead, change your offer into something that makes sense to you and keep your costs set.
Dropping your prices will leave you out of pocket and trying to take double the clients to make up for it.
These are just the basics of laying the foundations for your tennis academy; you can personalize as much as you want to make it unique. You may choose to specialize in adult lessons or children’s group lessons.